Project Choice •.°*♪°.•

    For the A level portfolio project, the following options for production are outlined below: 

[AICE Media Studies – Final Portfolio – A Level

The set briefs each contain a major task along with two associated minor tasks; the weighting of each element should be roughly two thirds to the major and one third to the minor tasks combined. This should guide expectations about the scope of the separate elements.

Option 1: music promotion package

A promotion package for the release of an album, to include a music video (major task), together with an official social media page for the band or artist(s) and a digipak for the album’s release (minor tasks).

 

Option 2: film promotion package

A promotion package for a new film, to include two trailers (major task), together with an official social media page for the film and a poster for the film (minor tasks).

 

Option 3: documentary package

An extract from an original documentary TV program, lasting approximately five minutes (major task), together with an official social media page for the documentary and a magazine article for the documentary (minor tasks).

 

Option 4: short film package

A short film in its entirety, lasting approximately five minutes (major task), which may be live action or animated or a combination of both, together with an official social media page for the short film and a postcard advertisement for the film at a short film festival (minor tasks).

Tasks may be undertaken individually or as a group. There should be a maximum of four members to a group. Images and video should be original material only. Sound should be predominantly original (dialogue and atmospheric sound), though music taken from an acknowledged source may be used as part of the soundtrack.]

    

    From these options provided, I have been pondering both the 'short film package' and the 'film promotion package'. My rationale during the process of narrowing down my choice was that during AS level media studies, last year, I really enjoyed producing the short film & during A level, this year, one of our tasks was to produce a trailer and a teaser for a new film, which I enjoyed very much as well. 

    After considering both options, I decided on the film promotion package. Taking in consideration my captivation in elements of mise- en- scene, the film promotion package is a good way to capture that. 

    During the process of brainstorming potential ideas for the plot, I considered films that I am already inspired by. I have always and will forever be obsessed with 2000s romance/ rom com films like: 500 Days of Summer, The Holiday, How to Lose a Guy in 10 Days, The Devil Wears Prada, When Harry Met Sally, 27 Dresses, Notting Hill, The Notebook, Uptown Girls. Woah Lauren, chill, I think they get the jist now. This is not going to be a love story. However, I desire to reflect some of the aspects that these romance films depict in elements of mise- en- scene. I want to create a sense of divine femininity within these mise- en- scene elements, while simultaneously exposing the 'performance' that women undergo as they strive to appeal to men. I also would like to incorporate the coming of age genre as I feel that young women are affected most dearly by these 'stereotypes' that they are constantly exposed to through the media. It causes a lot of damage and I feel that I want to reflect that. 

    I always use mood boards to aid the visual aspects of the brainstorming process, so here is what I have created. This is just an initial board, so I expect it to change as I further develop my idea.

- Lauren ♡